It is the story of a growing industry in a young and rapidly expanding African economy. The story has all the ingredients of a classic thriller. There are wizened old heads with decades of experience and a new wave of…
Obituary
The death of Public Relations has been announced. Born to the Nigerian Railway Corporation and UAC in 1948 in Lagos, PR lived for 66 years and moved extensively around Nigeria before passing away following a protracted digital illness which began…
Perception and Reception of Public Relations Versus Advertising in Nigeria
A 2015 research by BHM Media & Intelligence Unit The Difference Between Public Relations and Advertising Public Relations, on the one hand, helps establish and maintain mutual lines of communication, understanding, acceptance and cooperation between an organization (or brand) and…
PR Is Dead
It’s 2015. It’s July 9, and almost 50 workers at BlackHouse Media, a public relations agency in Lagos, Nigeria are out of patience waiting for June salaries. A week earlier, the finance team sent a mail to all staff, explaining…